Drive SAM (software asset management) through partners, acting SAM Partner Sales Executive. Key responsibilities: driving Russia SAM Partner ecosystem to higher performance across the region, making sure team members have all the tools and programs in place to monitor and grow thru SAM business. This includes managing SAM certifications,assessing quantity and quality of SAM Partners per market, helping recruit new Partners, landing specific tools and the diversity of key workload SAM engagements, managing full round of WW investment program "SAM incentives", helping Russia and CIS subs animate and train their SAM Partner community, and driving quality execution with a focus on Cloud, Annuity and Customer satisfaction. Russia SAM ecosystem development, helping partners to engage customers with SAM, run engagements with high customer satisfaction, drive licensing revenue and build new solution-selling business after engagements. Help partners to implement SAM practices inside clients to gain control of their IT environment, ensuring that the infrastructure, policies and processes necessary for the effective management. Driving rhythm of the business with SAM Partners: -Initiate milestone driven rhythm of the business process with partners to actively review and manage to sales and scorecard targets. -Actively drive partner sales review sessions to review PSPs,open/proposed opportunities and pipeline health. Providing sales coaching to develop partner sales capabilities and capacity to drive customer value plays: -Leverage relevant local trainings for SAM Partner participation and skills development -Developing and grow partner's SAM and value play positioning expertise and sales capacity through gap analysis,training,marketing, and joint selling, engaging internal/external expertise as appropriate. -Inspect and improve partner sales team quality, along with SAM and Microsoft licensing and solutions expertise. Main Achievements: more than 500 projects through partners in 3 yrs; revenue increased almost 3 times in 3 yrs (counts in Mlns$); for 40% of partners SAM has become absolutely new business; the number of SAM specialists greatly increased in 3yrs: from 1 spec to 4 people per partner on average. If you need more results oriented information, I'm ready to share related presentation or you can see it on LinkedIn https://ru.linkedin.com/in/veronikasovkova

Started as ordinary volunteer and grew to fundraiser, blood donor, resourses focal point in one of ward hospitals and chaperone for our children participating different projects in Russia and Ireland. Responsibilities: - Visit children in hospitals; arrange their holidays, escort families into the theaters or other attractions, attract unpaid donors; - Raise money as an individual, supporting the work of Gift of Life; - Organization of dozens of red-letter days with limits in budgets, time and recourses: Christmas, New Year, Birthdays, special days; - Сreate a lists of hospital needed items and their search on the internet on a weekly basis (household chemicals, clothes for children and mothers, food, diapers, etc); - Participation in new volunteers onboarding: first meeting, interview, mentoring during first months; - Participation in art projects with children: create cartoons and books, make collages, paint pictures, teach photography. Creative work is carried out with the children in groups, as well as individually. - All needed reports about all activities and reporting emails were provided. Participation in special activities, as Winners Games, Barretstown, etc.

Ltd "NPKR" - Qualitet System (tm) - the project of one of LETA Group founders, a startup. Work with main enterprise customers - Rosneft, Tatneft, Vodokanal of Saint Petersburg, etc. Product management: product line creation and positioning, the name, documents creation for new and existing products (the general description, the technical specification, the commercial description (offer); documents creation for internal and external use - for clients and partners, presentations for various target audiences. Carrying out presentations. Interaction with partners: support and planning of joint activities. Marketing: planning of all activities, own and with partners, negotiations, budgeting. Planning and participation in events. Materials development: development of the company’s corporate style (logo, colors, templates of documents, presentations, corporate web site). Market research, competitors. Creation of potential clients’ and partners’ bases. Partner’s program development. Maintenance of sales.

Key responsibilities: regions development and increasing of regional sales. Search of representatives, that might be interesting for the company in Russia’s regions: search, interview on the representative’s or our territory. Subsidiaries development (ASK, Yekaterinburg), work with friendly companies (YuSK, Rostov-on-Don). Support and sales planning, preparation of joint activities and trainings. Opened LETA representation in Yekaterinburg city, adjustment of local office work (the office, personnel, accompanying official documents, clients joint search, meetings and presentations). Maintenance of LETA’s regional sales (a funnel of sales, pipeline management, rhythm of business reviews, projects documentation). Approval of plans, maintaining joint transactions: meetings, presentations. Tracking of transactions on individual funnels of sales. Training planning. Tracking of timely provided reports, correct filling of CRM, discipline.

Transition to the new company with preservation of a position, thus with much bigger prospects. Functional duties coincide with the previous place of work. Development of new territories: Moscow, Sakhalin, Chelyabinsk, Cherepovets. Full circle of daily work organization in local PolikomPro representations: sales managers trainings, interaction with contractors and government officials. Marketing activities in all regions: seminars, trainings and round tables. Preparation and carrying out presentations. Writing press releases. Strategic development of infrastructure direction, sales planning and pipeline management for each of 8 subordinates. Development of the sales reporting system. Work with key enterprise clients (Megafon, Gazprom, Sakhalin Energy, etc). Risk management. Interaction with adjacent departments: technical department, marketing department, design groups, legal, financial and economic groups. Development of the training plan and monitoring of the plan implementation by the external organizations. Creating the strategy of product managers development: distribution of responsibilities for vendors between managers, training in interaction with vendors.

03.2007 - 06.2007, Head of the infrastructure department New services concept development and creation documents for them. Quality control of projects implementation. Create and provide trainings for sales managers about new services and pre-sale during sales process for enterprise customers. Marketing activities: developing and approving marketing plans, seminars and presentations. 06.2006 - 02.2007, Head of sales department group /Microsoft Alliance Manager Sales team lead with 6 subordinates. Key responsibilities: increase sales, achieve sales plans for all team and each subordinates. Defining tasks and priorities in work for each manager, deal strategy development, full control of report process: dress code, working hours control and responsible for correct filling of CRM for whole group. All functional duties of the Microsoft&SAM Product Manager position are kept. 09.2005 - 05.2006 Microsoft Product Manager/SAM Product Manager The dedicated Microsoft product manager. Microsoft alliance manager: pipeline management, quarterly meetings, seminars and trainings for partner sales, creating of marketing plans. Maintaining Microsoft Club. Maintenance of all large deals, as a pre-sale. Internal licensing consultations for sales managers. SAM Product Manager. SAM documents development for carrying out technology of software asset management in a organization; Presentations creation. Provided trainings for sales managers about SAM servises and value proposition. 06.2004 - 09.2005, Sales manager Software sales (knowledge of key vendors products and licensing); Work with new and existing client base, maintenance of the relations with clients, conclusion of contracts. Preparation and carrying out of presentations for clients.

Faculty of World Economy, Finance and Insurance, Economic Theory

Microsoft

Microsoft

Microsoft

Microsoft

Microsoft

Microsoft

Microsoft

Microsoft